Album Review: Lorde’s Addictive Pure Heroine

by Rachel Furst

Minimalism at its finest.

Lorde is not your ordinary new kid on the block. The 16-year-old native New Zelander (that’s a thing, right?) really brings it with her new album Pure Heroine. Her music is as provocative as the title, and just as suggestive. In a recent interview Lorde said that she tries to pack as much as she can into 15 words, and she accomplishes that feat in every song.

Originally opposed to the idea of Lorde and not in the mood for the latest pop diva, I passed her music up, not even willing to listen. But my roommate convinced me to listen to her single, “Royals.” I instantly fell in love. What’s more is that Lorde is not quite the pop diva I expected her to be. As a fan of Lana del Rey, Florence + The Machine, and the likes of them, Lorde meshes in seamlessly and has quickly become my addiction.

Her music is a unique blend: something that is best described as “smooth electro-pop.” Her voice is soothing, while the beats are fun and full of sound. Though her music is computer generated, it comes close to sounding like a real orchestra – my favorite example of this is accomplished in “Tennis Court:” the way the synthetic sound mimics the sound of horns is truly spectacular.

You can call her Queen Bee.

When listening to her music, I get into a sultry mindset, and feel like catwalking down the street, with an unwavering look and gall to stare anyone down. It just makes me feel badass – as if I can conquer anything. Part of that feeling comes from the title of her album. At first glance, I thought the title was referring to the drug, especially when described as ‘pure.’ But then I realized it’s referring to the female version of hero: her music is empowering and exciting, and fills me with a vibrancy that can only be associated with a heroine.

The smooth intros and subtle drops give me the audible satisfaction that I haven’t felt in a while. Lorde is a pure heroine, and her music takes you to that place where you become the heroine you want to be.

Here are some of my favorites:

“Glory and Gore” – this song makes me feel particularly cool with its grungy background and punchy lyrics.

“Team” – this is the perfect get-into-the-zone song; it really helps me develop my imagination and thoughts.

“Ribs” – this song oddly reminds me of The Killer’s “Human” – it has a futuristic, sophisticated, and infectious vibe.

“Buzzcut Season” – this song has a melancholy tone to it, but then again, who can’t use a good cry now and then?

Rachel Furst is a junior at Barnard and a staff writer for The Nine Ways of Knowing.

Images courtesy of PopCrush and billboard.

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